Well, I’m finally doing it. Joe Rotella has a blog.
I know, I know – you don’t have to say it. I teach social media marketing strategies and encourage people to build nurturing relationships over the web, and yet I’m writing my first real blog post. Just 3 days before my 45th birthday, I’ve listened to friends, colleagues, fans and clients and entered the blogosphere. Given the timing of this post, I thought a picture from the summer of 1964 would be appropriate. Look at that pose. Thinking? Day dreaming? Or given my personality type (ENFP), I’m probably thinking about the next bright shiny thing.
About Me
If you’ve found this blog because we’ve worked together or you’ve heard me speak, then you can imagine what I’m likely to post here. If you’re “meeting” me for the first time, my About page will give you some background.
The Topics
While the topics on the blog will vary, they will almost always be focused on internet marketing and web design. The same core considerations apply, no matter what type of site your building:
- Internet sites for businesses (e.g., professional service firms, associations)
- Internet sites for government (e.g., cities, counties, municipalities, agencies)
- Recruiting sites
- Intranet sites
- Employee portals
In all these internet applications we’re concerned with:
- Marketing
- Branding
- Self-service
- Social media as a way to build community
- Technology
- Usability
Comments are Encouraged
My goal is to have posts on this blog, mine or those from guest bloggers, engage people who are passionate about internet sites and all the concerns that go with them. I would love to see great dialog through comments, and hope we can have some fun along the way too (maybe even a contest now and then with a fabulous prize).
How to Subscribe
If this sounds interesting, stay connected to the site. You can Get Updates or subscribe via RSS or Email using the buttons in the banner at the top of every page. I look forward to starting a conversation with you.



{ 3 comments… read them below or add one }
Joe,
Love the picture! I have subscribed to your blog and I’m looking forward to hearing what you have to say. I’d love to see some case studies of your projects as well. Welcome to the blogosphere!
Great first entry. I am looking forward to reading more.
Happy Belated Birthday!
I stumbled upon your site through an AAM Digest post. As my firm takes it’s first steps toward Social Media, I know we’ll have to crawl before we walk and I’m sure we’ll stumble along the way! But we’re looking forward to the day we get up and ride off into the sunset on that bright red shiny tricycle!