Social media is about a conversation facilitated by technology. This is a paradigm shift from Web 1.0 where a website presented information and the user read it. Totally one-way communication. There was no way to “talk back.” One-way communication isn’t a conversation. Web 2.0 technology transformed that static communication into a rich tapestry of conversations and discussions.
Social media is much like face-to-face conversations. Everyone talks and shares. Sometimes we don’t all agree. Some folks talk louder and more frequently than others. That give and take is what makes a conversation, either online or face-to-face. If you want to participate in social media, be ready and willing to take comments and reviews.
